I was very impressed with the knowledge Keith has in regards to Subaru motors. Hes very professional at all times and when his schedule was starting to get overbooked he is very transparent with what can be done to fit your needs. When I came to pick up the car he spent extra time with me answering all my questions on future builds and treated me much more than just another paycheck. I was very pleased with the service I got and its clear all my future work on my STI will be coming back to this shop and more importantly Keith.

Ive been taking my car (2007 Subaru STI) to Pure Tuning since 2015. The reason I brought my car there, and continue to bring my car there, is because of Keiths expertise with Subarus. He knows exactly what works and what doesnt, not based on opinion, but based on extensive experience and objective findings. More importantly to me, he will take the time to explain the science behind those findings. If youre looking for the cheapest, quickest, solution for your build, this is the wrong place. If youre looking for a quality, reliable build, customized to your individual needs, based off of rigorous testing, and built to last; than Pure Tuning is the place for you.

Fantastic knowledge, and they wont hesitate to take the time to educate and assist. Highly trustworthy and strongly recommend.

Took my 17 Mazda 6 in for a tune and was impressed with their knowledge and honesty. End result was exactly was I was hoping for. Good honest people that love modifying cars! Thats my idea of a great place to stop.

Great place. Keith is very informative and has so much knowledge on Subaru. We have had a WRX for a few years now and it has given us nothing but problems. Today we came in for a tune and he let us know our car unfortunately has more issues. But Keith has given us the information we need to make it right and we more than likely will be returning for him to do a complete engine swap. Thank you, and we appreciate all the great advice and good vibes.

I rate Pure Tuning an A+. Everything done was top quality. I recommend to anyone. 10/10, thanks a lot Kieth and company.This is the second time I have taken my car to Pure Tuning to have the suspension worked on. Keith suggest a great setup and I went with it without hesitation. I am really happy with everything he has done with my car so far. Again 10/10. I really appreciate it.

I took my 1992 Eagle Talon to Keith for some tuning and speed density conversion. He did a fantastic job! He took the time to explain things to me and even saved me some money in the long run. Very fair and honest shop. He has earned a customer for life. Thanks again for the outstanding customer service!

Keith is very knowledgeable about subarus he helped me understand each part that he was going to put on the car and what the importance of them were, brought my 05 wrx to him and it was in rough shape he went though it and i couldnt be happier with the way it turned out and the way it drives.

Keith does a very good job with my car and is the only person that I trust to work on it.

Aaron was wonderful and very professional. He installed x3 intakes for me in the past 4 years.

Contacted Aaron at Pure to get a Dyno tune on my vehicle. I was greeted immediately upon walking into their showroom and Aaron got to work putting my Infiniti on his awd dyno. He made sure all of my questions were answered, explained how the tuning software works in detail regarding how to change maps and made sure I was satisfied with how my vehicle drove before I made my drive back home. Very knowledgeable and professional people. Clean environment. If their were more than 5 stars to select,Id be selecting them.

Ive had two days and what an impression since I picked up my vehicle from Pure Tuning!! I worked with Keith and from the start he was professional and extremely knowledgeable in this field. He recommended the modifications for my vehicle (2020 Hyundai Veloster N) and he hit it right on the money, It feels like I have a new car again!! Its going to be awhile before I get use to the power added and I will only be working with Pure Tuning (Keith) on any future mods or advice when it comes my vehicles. Great job & Thank you Keith @ Pure Tuning!!

I worked with Keith there and Pure Tuning. The whole process of setting dates to drop my car off and meeting the deadline I needed it by went very smoothly. He provided me with TONS of information on where my car (2014 Evo) was at currently and what we could do to get it where I wanted. I received calls whenever something happened that was the cars fault, not theirs, and was informed on how it was getting resolved.. I picked my car up and drove it 3 and a half hours back home with zero issues. Awesome place! The guys there know what they are doing.

Got a cold air intake and a tuning. Excellent service!

These guys know what they are doing. Highly recommended. Trustworthy.

They do great work here and know what theyre doing. Ive had a few of my cars worked on here when I didnt have the time to. Always friendly and well priced labor.

Aaron did a great job with the tune. He also shared a lot of knowledge on ways to improve my build. My car screams now and I would recommend Pure Tuning to anyone!

A car enthusiast local to Toledo recommenced Pure Tuning to me. I have had Keith work on my 996 Turbo twice. First time for track suspension mods.Feb 2020 for fire suppression system install.I drive seven hours one way to have Keith work on my car.Need I say more??Joel Hollen

Very professional and knowledgeable tuner shop. In a world where garages and even sometimes dealer garages arent very trustworthy. Its hard to trust people with my cars as I specifically prefer old 90s jdm cars.Patience is key being rude and impatient is not. I have been talking with Keith for a little over a year now and I wouldnt have any other do any kind of engine work / installations for me. Most information I find out for my platform will almost always be run first by him. 10/10 worth.

I met the guys from Pure Tuning when I was racing an EVO in NASA in 2006. After getting to know them, Pure was the only shop / people beside myself that I allowed to touch and tune that car which ended up holding a track record in my class at Grattan for numerous years...until another Pure car beat me! Over the years they have completed the ITR swap as well as some rollcage fabrication on an EG hatch Time Attack car I still have. They recently completed fabrication on my Corvette Time Attack car that will be going back to them soon for more. I drive over an hour to the shop as I trust the attention to detail that both Keith and Aaron put into each job.

They where not able to help me find any fun parts for my car, but they were very polite in explaining it to me

Had a protune done on my evo x by Keith. I was blown away by the knowledge and professionalism. Car went in with drivability issues and left performing flawlessly. Couldn’t be happier. Fair and honest shop. Will be back once more modifications are purchased.

Worked with Keith and he knows his stuff!!! Came in from Grand Rapids Michigan to have Keith install a Cobb j pipe and do a dyno tune on my 2019 wrx cvt. Car feels amazing and worth it!!! Price was better than i expected as well! Very cool guy and easy to work with! Would def recommend!!

Keith and Aaron are highly skilled performance technicians with incredible communication skills as well. Both have gone out of their way many times, whether I am searching for the right oil or performance modification for my 2019 WRX. Highly recommend Pure Tuning. Well done gentlemen!

Keith did a fantastic job tuning my 2016 STi. I was blown away with the results and couldnt be happier. Keith is easy to work with and will make sure all your needs are met. I highly recomend PURE Tuning to everyone!

My 911 Turbo had a slight pull in the steering and I wanted to do an open track day. I had Pure do a full alignment. I researched the specs for the aggressive end of factory settings, gave them to Pure and they hit the numbers dead nuts. I was very impressed, and the handling of the car was transformed.

A+ Experience every time I work with theses guys Arron and Keith are extremely knowledgeable. They have been around a long time, and in this industry that means they do good quality work and they stand behind their product. If you dont have the extreme quality standards these guys have you dont last long in their business. I have been doing business with them since the first day they opened their doors 14+ years ago. They are a true all around complete shop from top to bottom. From fabrication, to simple upgrades, and all the way to full blown race car builds these guys do it all and at a very high level.In my experience their prices are always fair and up front. On numerous occasions they have had to do much more work than originaly thought once they get into the project and find more issues. Thats cars for you always something. But every single time they either honor the original quote or charge me a fair labor adjustment to account for their additional time spent. When a issue arises they are always upfront and offer multiple options to solve the problem.I dont usually have a big budget to work with when I come to them and they always work with me to get my project complete. They often offer and couple of options that I can choose from and they let me decide. They are not pushy, and they are often very patient with me in my decision making process.If you want a quality job done right, at a fair price I highly recommend giving Arron and Keith a Try!!!!

I’ve only purchased one thing from here but they know what seems like everything in and out of any car. The best part is they are super willing to just talk and help you figure out what’s best for your car. Definitely my go to place for parts or info.

Only just started going here but it looks like it will become a spot I frequent the more I get into cars. I was helped by Aaron who seems to have unlimited knowledge in tuning. I enjoyed the experience and will be back to get more work done

Extensive knowledge of high performance turbo vehicles. Have been great to work with over the last 3 years as my daily driver gets converted to a track car.

My 911 Turbo had a slight pull in the steering and I wanted to do an open track day. I had Pure do a full alignment. I researched the specs for the aggressive end of factory settings, gave them to Pure and they hit the numbers dead nuts. I was very impressed, and the handling of the car was transformed.

I am a PURE customer of about 7 years or so now and they recently completed an EJ255 build for my Subaru with a new turbo and bolt ons. Ive always received unparalleled service here from two very knowledgeable guys that are very easy to work with. Trust is very big for me when choosing who to do business with and Im happy I always have a great experience with follow ups and PURE addressing issues. Thank you both for everything!

Keith was a lot of help and very knowledgeable! (but only if he wants to tell you a straight answer lol) To me there shop looks like Paradise. Some parts can be very very expensive. Labor is very high. But they know what they are doing. Go here if you want to modify your car safely.

Keith is fantastic to deal with. Very professional and explains everything he does and why its recommended by him. Super thorough in all their work to include tuning and calibration.

Got my 16 wrx dyno tuned and they did an excellent job. one of the things i asked for could not be done because something with my access Port So he didnt just say he cant do it. He said he would find out what was wrong and send it to me still. that is the definition of great customer serves. So they did an outstanding job.

Keith has spent multiple hours discussing the tuning and modification route that he recommends for my 2017 WRX. Finally set up an appointment for this upcoming November. The shop is accommodating to my schedule and was great about explaining what and why for each part they recommended. I will update after parts are installed and car is tuned!

Got me in fast and out fast

Best most knowledgeable performance shop in town. Would never think about taking my cars somewhere else.

If you want quality with years of unparalleled customer service, look no further. Best tuner in the business period. Keith and Aaron are the best.

I would recommend PURE time and time again. Keith has VERY extensive knowledge and experience with many different makes / models. It will be hard to find anyone remotely comparable without driving hundreds of miles away. His level of expertise was apparent from the first moment I spoke with him. He took a huge chunk of his own time to discuss my car in depth and what my hopes were for the project. He explained each point in detail and took the time to thoroughly inspect the car before I dropped it off. He explained my cars limitations and what his expectations were for the final power numbers. When I picked up the car, he was spot on. The drivability and power is fantastic. I couldnt be happier with the car. I will be coming back in a few months after a few more modifications to get the calibration updated. Listen to his advice and act on it, you will be very pleased with the results.(2007 Subaru STi with a stage 2 IAG block, Blouch turbo, and other aftermarket parts)

We’ve been using this shop for years with our DSM club. It’s absolutely the best.

Very knowledgeable..was able to provide me good options for my upgrades i wanted

Had my 2001 audi TT apr stage II tuned there about 3 years ago, great guys!

You’re company has tuned my car twice after different builds and changes. All ways helpful and best advice.

A great place very friendly and excellentwork.

Awesome Shop Keith & Aaron are Good people and the knowledge they have there is no wonder they have a company together Pure Tuning Thank you

They did an amazing job with tuning!

Keith and Aaron at Pure Tuning have went/continue to go above and beyond with customer service and attention to detail on my 09 wrx. They have answered countless of my Nooby questions.

Best place to take your Subaru. Keith is simply the best.

Best place around, I drive from the Detroit Metro area to have my race car tuned by Aaron at Pure Tuning.

Our car club has gone to pure for over a decade with consistently great results.

Great work, at the top of the game when it comes to knowledge of cars.

First time in and they took the time to talk with me. Hope to get to get work done there.

Best place in town!! Sti please to go!!